Sell Your Home

At For Sale By Owner we're all about providing unparalled multi-media exposure to promote the sale of your home. After all, selling your home is all about exposure. The more exposure to as many different diverse groups of people, the better the chance you will find your buyer. If you just install a sign in your front yard you are relying on drive-by traffic. If you just run an ad in the local paper you are limiting yourself to those who get the local paper.

At For Sale By Owner we believe strongly in multi-media exposure. Some buyers like to look at real estate magazines, some like to browse the web, while others drive around looking for signs. Why not reach them all in one consistent marketing approach? Here's how we do it...

For Sale By Owner Magazine

You've probably heard the expression "a picture is worth a thousand words". Well, when it comes to real estate sales no truer words were ever spoken. Since 1988, we've published the Albany Capital Region area's only For Sale By Owner Magazine. Each full-color issue is jam packed with homes and property for sale directly by the owner - with no commissions inflating their prices.

In addition to the assortment of homes, our readers look to the magazine to find local experts to help them through the home buying & selling process. From mortgage lenders to appraisers to home inspectors, they can all be found within the pages of For Sale By Owner Magazine.

Did you know For Sale By Owner Albany Magazine...

• is the Capital Region's LARGEST printed source of "by owner" real estate?
• Is the ultimate combination of printed photos and generous descriptions to provide effective advertising of your home?
• is picked up at area Price Chopper and Hannaford markets as well as other high traffic locations in Albany, Schenectady, Rensselaer, Saratoga and southern Warren Counties?
• is direct-mailed to our subscriber list and to hundreds of out-of-town buyers looking to relocate into the area?
• feeds traffic to our website where buyers can find additional photos and info about your home?

Download the latest edition of For Sale By Owner Magazine in PDF format.

ForSaleByOwnerAlbany.com

Your home will be listed on the #1 real estate website in the Albany Capital District area. During peak months our traffic is over 1,200 unique visitors daily - and is growing rapidly!

We consistently rank #1 in Google, Yahoo and MSN for many popular search terms. In addition, our magazine is an excellent source of traffic from buyers hungry for additional info and photos on our listings.

In addition to our listings, our visitors can learn more about the buying and selling process in our Learning Center or find Local Experts to assist them along the way. Perhaps the biggest benefit is reading the many Testimonials from our customers - giving them the confidence that our marketing program truly works!

We use several domain names that all point to our site including...

• ForSaleByOwnerAlbany.com
• fsboalbany.com
• 518ForSaleByOwner.com
• fsbosearch.com

We do this as a way to track which of our marketing efforts are most effective. The benfit to our customers is a diverse audience coming from several different sources.

By listing with us you ensure that you will have the best web exposure money can buy!

Syndication on Top National Websites

Over 90% of all buyers are local. But what about reaching that other 10% - the relocation buyer. We've got you covered. When you advertise with us, we syndicate your listing on carefully chosen national sites for the ultimate exposure.

Because of our exclusive relationship with these sites, we are able to provide you with exposure to sites that are effective in reaching the elusive out-of-town buyer.

Professional Sign Packages

Statistics have shown that nearly 1 out of every 5 home sales are initiated by signs. Our signs are the best in the business and indicate to potential buyers that you are serious about selling your home. Don't let cheap signs give off a bad impression.

When selling your own home it's important to project a professional image. In fact, it's the key to attracting serious, qualified buyers. Our professional services & signage provide instant recognition that instills confidence in buyers

Non-stop LOCAL support

Our experienced staff is here to help you every step of the way! We have nearly 50 years of combined experience helping owners successfully sell on their own.